{"id":1839,"date":"2014-01-23T09:34:08","date_gmt":"2014-01-23T09:34:08","guid":{"rendered":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/?p=1839"},"modified":"2020-06-22T11:26:07","modified_gmt":"2020-06-22T09:26:07","slug":"redes-sociales-sirven-para-vender","status":"publish","type":"post","link":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/","title":{"rendered":"\u00bfLas redes sociales sirven para vender?"},"content":{"rendered":"<div class=\"blogs-antes-del-contenido\" id=\"blogs-1676303963\"><a href=\"https:\/\/www.imf-formacion.com\/comunicacion\/descargar-gratis-guia-mejor-perfil-linkedin-perfecto\/\" target=\"_blank\">\r\n\t<img decoding=\"async\" src=\"https:\/\/d2xtbylwu97mzb.cloudfront.net\/\/blog\/prevencion-riesgos-laborales\/wp-content\/uploads\/2020\/06\/730x67-Guia-Linkedin.gif\";>\r\n<\/a><\/div><input type=\"hidden\" value=\"\" data-essbisPostContainer=\"\" data-essbisPostUrl=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/\" data-essbisPostTitle=\"\u00bfLas redes sociales sirven para vender?\" data-essbisHoverContainer=\"\"><p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-1842\" style=\"margin-left: 5px; margin-right: 5px;\" title=\"a\u00f1adir a la cesta de la compra\" src=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg\" alt=\"a\u00f1adir a la cesta de la compra\" width=\"388\" height=\"258\" srcset=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg 809w, https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2-300x199.jpg 300w, https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2-660x440.jpg 660w, https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2-720x480.jpg 720w, https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2-360x240.jpg 360w\" sizes=\"auto, (max-width: 388px) 100vw, 388px\" \/>La Redes Sociales no fueron creadas como una herramienta comercial, sino como un lugar de encuentro entre amigos, paralelo a la vida real. Por este motivo, todav\u00eda no hay nadie que nada m\u00e1s ver un tweet o un post de Facebook, haya usado su tarjeta de cr\u00e9dito para comprar algo. Lo que s\u00ed est\u00e1 comprobado es que la gente utiliza las Redes sociales para <strong>buscar informaci\u00f3n y opiniones sobre un producto o servicio<\/strong>.<\/p><div class=\"blogs-contenido\" id=\"blogs-477559143\"><a class=\"adi-banner-programa-imf adi-marco\" href=\"https:\/\/www.imf-formacion.com\/masters-profesionales\/master-marketing-comunicacion\" target=\"_blank\" title=\"Ir al M\u00e1ster en Marketing y Comunicaci\u00f3n Digital\">\r\n<img srcset=\"https:\/\/blogs.imf-formacion.com\/blog\/img\/banners\/marketing-digital-336x280.gif 1x, https:\/\/blogs.imf-formacion.com\/blog\/img\/banners\/marketing-digital-336x280@2x.gif 2x\"\r\nsrc=\"https:\/\/blogs.imf-formacion.com\/blog\/img\/banners\/marketing-digital-336x280.gif\"  alt=\"M\u00e1ster en Marketing y Comunicaci\u00f3n Digital\">\r\n<\/a><\/div>\n<p>Hasta hace bien poco la gente hablaba con sus amigos o familiares m\u00e1s cercanos para buscar consejos a la hora de realizar compras. Posteriormente los blogs salieron a la palestra y los bloggers se convirtieron en aut\u00e9nticos l\u00edderes de opini\u00f3n. Ahora, <strong>las Redes Sociales est\u00e1n en el ojo del hurac\u00e1n<\/strong>. El cliente busca en los perfiles sociales de las empresas las opiniones de gente como ellos, y entran en redes como Pinterest o <strong><a title=\"El \u00e9xito de Instagram \u2013 analizamos sus cifras\" href=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/el-exito-de-instagram-analizamos-sus-cifras\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram<\/a><\/strong> para ver hasta el \u00faltimo detalle del producto.<\/p>\n<p>Ya que damos tanta importancia a lo que dicen los dem\u00e1s. \u00bfHay algo mejor que un perfil en una red social lleno de opiniones positivas?<\/p>\n<p>&nbsp;<\/p>\n<h3>\u00bfQu\u00e9 deben hacer las marcas en Redes Sociales?<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-1843\" style=\"margin-left: 10px; margin-right: 10px;\" title=\"carrito de la compra mundial - redes sociales\" src=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender.jpg\" alt=\"carrito de la compra mundial - redes sociales\" width=\"284\" height=\"370\" srcset=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender.jpg 474w, https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender-230x300.jpg 230w\" sizes=\"auto, (max-width: 284px) 100vw, 284px\" \/>Seg\u00fan un <strong><a href=\"http:\/\/www.slideshare.net\/alfonsogadea\/value-of-a-facebook-fan-2013\">informe de la consultora Syncapse<\/a><\/strong>, los <strong>fans de una marca en <a title=\"Redes Sociales Parte I \u2013 Facebook &amp; Twitter\" href=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-parte-i\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook<\/a> gastan un 43% m\u00e1s<\/strong> que aquellos que no lo son. Por este motivo, es indispensable que las marcas sepan escuchar y conversar con los usuarios cuando entran en el juego del Social Media. Las empresas que m\u00e1s \u00e9xito han tenido en las redes sociales son las que han permitido que los fans hablen con ellos, acepten las cr\u00edticas, subsanen errores y, lo m\u00e1s importante, sepan ayudar.<\/p>\n<p>No es recomendable que las empresas utilicen las Redes Sociales \u00fanicamente para dar mensajes comerciales, sino que deben dar a conocer sus productos y servicios a los potenciales consumidores a trav\u00e9s de <strong>contenidos que despierten su inter\u00e9s y curiosidad<\/strong>, dando un valor a\u00f1adido a su relaci\u00f3n con la marca.<\/p><div class=\"blogs-contenido_3\" id=\"blogs-3934607312\"><!------------------------   M\u00e1ster Oficial en Direcci\u00f3n de Comercial y Marketing-336x280   ------------------------>\r\n<script type=\"text\/javascript\">\r\nvar bannersnack_embed = {\"hash\":\"bztk0c17y\",\"width\":336,\"height\":280,\"t\":1594306553,\"userId\":38949682,\"type\":\"html5\"};\r\n<\/script>\r\n<script type=\"text\/javascript\" src=\"\/\/cdn.bannersnack.com\/iframe\/embed.js\"><\/script><\/div>\n<p>Adem\u00e1s, no debemos olvidar que tambi\u00e9n son una <strong>herramienta perfecta de atenci\u00f3n al consumidor<\/strong> por su cercan\u00eda y rapidez. Y, como es obvio, un usuario satisfecho con el trato que ha recibido de una marca es un important\u00edsimo potencial cliente.<\/p><div class=\"blogs-contenido_2\" id=\"blogs-2343587204\"><a href=\"https:\/\/www.imf-formacion.com\/comunicacion\/masterclass-marca-personal-juanmaromero\/\/\" target=\"_blank\">\r\n\t<img decoding=\"async\" src=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2020\/07\/guia-para-mejorar-tu-marca-personal.gif\"  alt=\"Gu\u00eda para mejorar tu marca personal\">\r\n<\/a><\/div>\n<p>&nbsp;<\/p>\n<h3><b>Por todo ello\u2026<\/b><\/h3>\n<p>Lo mejor es olvidar que las Redes sociales sirven para vender. Vender como concepto de a\u00f1adir un producto a la cesta de la compra y pagarlo. Pero s\u00ed son una <strong><a title=\"master marketing digital\" href=\"https:\/\/www.imf-formacion.com\/masters-profesionales\/master-marketing-comunicacion\" target=\"_blank\" rel=\"noopener noreferrer\">herramienta de marketing<\/a><\/strong>&nbsp;que ayuda a que el usuario se decida por una marca o por la competencia.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u00bfTe ha gustado este post? \u00bfQuieres recibir antes que nadie todos nuestros art\u00edculos sobre Marketing Digital? Suscr\u00edbete a nuestro blog en menos de 1 minuto en la barra lateral derecha y s\u00edguenos en <span style=\"color: #0000ff;\"><a title=\"Facebook IMF\" href=\"https:\/\/www.facebook.com\/IMF.Formacion\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #0000ff;\">Facebook<\/span><\/a><\/span> y <span style=\"color: #00ccff;\"><a title=\"Twitter IMF\" href=\"https:\/\/twitter.com\/IMFFORMACION\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #00ccff;\">Twitter<\/span><\/a><\/span>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<input type=\"hidden\" value=\"\" data-essbisPostContainer=\"\" data-essbisPostUrl=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/\" data-essbisPostTitle=\"\u00bfLas redes sociales sirven para vender?\" data-essbisHoverContainer=\"\">","protected":false},"author":7,"featured_media":1842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"kt_blocks_editor_width":"","footnotes":""},"categories":[4,1],"tags":[178,24,32,160,23,29,25,226],"class_list":["post-1839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-online","category-sin-categoria","tag-empresas","tag-facebook","tag-instagram","tag-pinterest","tag-redes-sociales","tag-social-media","tag-twitter","tag-vender"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.4 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfLas redes sociales sirven para vender? &#8226; Blog de Marketing Online<\/title>\n<meta name=\"description\" content=\"Cada vez hay m\u00e1s empresas que destinan parte de su presupuesto a las Redes Sociales, \u00bfpero deben plantearlas como un canal de venta?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfLas redes sociales sirven para vender?\" \/>\n<meta property=\"og:description\" content=\"Cada vez hay m\u00e1s empresas que destinan parte de su presupuesto a las Redes Sociales, \u00bfpero deben plantearlas como un canal de venta?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog de Marketing Online\" \/>\n<meta property=\"article:published_time\" content=\"2014-01-23T09:34:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-22T09:26:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"809\" \/>\n\t<meta property=\"og:image:height\" content=\"537\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Juan Antonio Polo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Juan Antonio Polo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/\"},\"author\":{\"name\":\"Juan Antonio Polo\",\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/person\/c76422bdea97b0751cbd7eb6f5b15f38\"},\"headline\":\"\u00bfLas redes sociales sirven para vender?\",\"datePublished\":\"2014-01-23T09:34:08+00:00\",\"dateModified\":\"2020-06-22T09:26:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/\"},\"wordCount\":481,\"commentCount\":4,\"publisher\":{\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#organization\"},\"image\":{\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg\",\"keywords\":[\"empresas\",\"facebook\",\"instagram\",\"pinterest\",\"redes sociales\",\"social media\",\"twitter\",\"vender\"],\"articleSection\":[\"Marketing Online\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/\",\"url\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/\",\"name\":\"\u00bfLas redes sociales sirven para vender? &#8226; Blog de Marketing Online\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg\",\"datePublished\":\"2014-01-23T09:34:08+00:00\",\"dateModified\":\"2020-06-22T09:26:07+00:00\",\"description\":\"Cada vez hay m\u00e1s empresas que destinan parte de su presupuesto a las Redes Sociales, \u00bfpero deben plantearlas como un canal de venta?\",\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#primaryimage\",\"url\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg\",\"contentUrl\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg\",\"width\":809,\"height\":537},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#website\",\"url\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/\",\"name\":\"Blog de Marketing Online\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#organization\",\"name\":\"IMF International Business School\",\"url\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2020\/06\/logo-imf-mkt.svg\",\"contentUrl\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2020\/06\/logo-imf-mkt.svg\",\"width\":429,\"height\":68,\"caption\":\"IMF International Business School\"},\"image\":{\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/person\/c76422bdea97b0751cbd7eb6f5b15f38\",\"name\":\"Juan Antonio Polo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c4e83f3c52f36148c046a7e94b846294ae89b7d8d4b72f24ac58d7f8c99eb6b5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c4e83f3c52f36148c046a7e94b846294ae89b7d8d4b72f24ac58d7f8c99eb6b5?s=96&d=mm&r=g\",\"caption\":\"Juan Antonio Polo\"},\"description\":\"Periodista de vocaci\u00f3n. Con experiencia en redacci\u00f3n de publicaciones online, Social Media Management, Marketing online y offline,... Vamos, un autentico amante de las nuevas tecnolog\u00edas y sus posibilidades. Adicto a las redes sociales.\",\"sameAs\":[\"https:\/\/www.imf-formacion.com\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\u00bfLas redes sociales sirven para vender? &#8226; Blog de Marketing Online","description":"Cada vez hay m\u00e1s empresas que destinan parte de su presupuesto a las Redes Sociales, \u00bfpero deben plantearlas como un canal de venta?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/","og_locale":"es_ES","og_type":"article","og_title":"\u00bfLas redes sociales sirven para vender?","og_description":"Cada vez hay m\u00e1s empresas que destinan parte de su presupuesto a las Redes Sociales, \u00bfpero deben plantearlas como un canal de venta?","og_url":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/","og_site_name":"Blog de Marketing Online","article_published_time":"2014-01-23T09:34:08+00:00","article_modified_time":"2020-06-22T09:26:07+00:00","og_image":[{"width":809,"height":537,"url":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg","type":"image\/jpeg"}],"author":"Juan Antonio Polo","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Juan Antonio Polo","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#article","isPartOf":{"@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/"},"author":{"name":"Juan Antonio Polo","@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/person\/c76422bdea97b0751cbd7eb6f5b15f38"},"headline":"\u00bfLas redes sociales sirven para vender?","datePublished":"2014-01-23T09:34:08+00:00","dateModified":"2020-06-22T09:26:07+00:00","mainEntityOfPage":{"@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/"},"wordCount":481,"commentCount":4,"publisher":{"@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#organization"},"image":{"@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#primaryimage"},"thumbnailUrl":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg","keywords":["empresas","facebook","instagram","pinterest","redes sociales","social media","twitter","vender"],"articleSection":["Marketing Online"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/","url":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/","name":"\u00bfLas redes sociales sirven para vender? &#8226; Blog de Marketing Online","isPartOf":{"@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#primaryimage"},"image":{"@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#primaryimage"},"thumbnailUrl":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg","datePublished":"2014-01-23T09:34:08+00:00","dateModified":"2020-06-22T09:26:07+00:00","description":"Cada vez hay m\u00e1s empresas que destinan parte de su presupuesto a las Redes Sociales, \u00bfpero deben plantearlas como un canal de venta?","inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/redes-sociales-sirven-para-vender\/?q=marketing predictions\/page\/2\/#primaryimage","url":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg","contentUrl":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2014\/01\/redes_sociales_vender2.jpg","width":809,"height":537},{"@type":"WebSite","@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#website","url":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/","name":"Blog de Marketing Online","description":"","publisher":{"@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#organization","name":"IMF International Business School","url":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/logo\/image\/","url":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2020\/06\/logo-imf-mkt.svg","contentUrl":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2020\/06\/logo-imf-mkt.svg","width":429,"height":68,"caption":"IMF International Business School"},"image":{"@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/person\/c76422bdea97b0751cbd7eb6f5b15f38","name":"Juan Antonio Polo","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/c4e83f3c52f36148c046a7e94b846294ae89b7d8d4b72f24ac58d7f8c99eb6b5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c4e83f3c52f36148c046a7e94b846294ae89b7d8d4b72f24ac58d7f8c99eb6b5?s=96&d=mm&r=g","caption":"Juan Antonio Polo"},"description":"Periodista de vocaci\u00f3n. Con experiencia en redacci\u00f3n de publicaciones online, Social Media Management, Marketing online y offline,... Vamos, un autentico amante de las nuevas tecnolog\u00edas y sus posibilidades. Adicto a las redes sociales.","sameAs":["https:\/\/www.imf-formacion.com"]}]}},"publishpress_future_action":{"enabled":false,"date":"2026-10-01 15:14:46","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/posts\/1839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/comments?post=1839"}],"version-history":[{"count":1,"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/posts\/1839\/revisions"}],"predecessor-version":[{"id":9734,"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/posts\/1839\/revisions\/9734"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/media\/1842"}],"wp:attachment":[{"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/media?parent=1839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/categories?post=1839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-json\/wp\/v2\/tags?post=1839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}