{"id":661,"date":"2013-06-19T10:33:01","date_gmt":"2013-06-19T10:33:01","guid":{"rendered":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/?p=661"},"modified":"2020-06-22T11:23:22","modified_gmt":"2020-06-22T09:23:22","slug":"historia-de-un-simbolo-hashtag","status":"publish","type":"post","link":"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/historia-de-un-simbolo-hashtag\/","title":{"rendered":"Historia de un s\u00edmbolo \u00ab#Hashtag\u00bb"},"content":{"rendered":"<div class=\"blogs-antes-del-contenido\" id=\"blogs-1414820049\"><a href=\"https:\/\/www.imf-formacion.com\/comunicacion\/descargar-gratis-guia-mejor-perfil-linkedin-perfecto\/\" target=\"_blank\">\r\n\t<img decoding=\"async\" src=\"https:\/\/d2xtbylwu97mzb.cloudfront.net\/\/blog\/prevencion-riesgos-laborales\/wp-content\/uploads\/2020\/06\/730x67-Guia-Linkedin.gif\";>\r\n<\/a><\/div><input type=\"hidden\" value=\"\" data-essbisPostContainer=\"\" data-essbisPostUrl=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/historia-de-un-simbolo-hashtag\/\" data-essbisPostTitle=\"Historia de un s\u00edmbolo \u00ab#Hashtag\u00bb\" data-essbisHoverContainer=\"\"><p>Recientemente hemos conocido que la Red Social de <strong>Mark Zuckerberg<\/strong> (<strong>Facebook),&nbsp;<\/strong>ha a\u00f1adido el uso de los <strong>#Hashtag<\/strong>, s\u00ed, es algo que anteriormente ya utilizaba <strong>Twitter<\/strong>.<\/p><div class=\"blogs-contenido\" id=\"blogs-2030415389\"><a class=\"adi-banner-programa-imf adi-marco\" href=\"https:\/\/www.imf-formacion.com\/masters-profesionales\/master-marketing-comunicacion\" target=\"_blank\" title=\"Ir al M\u00e1ster en Marketing y Comunicaci\u00f3n Digital\">\r\n<img srcset=\"https:\/\/blogs.imf-formacion.com\/blog\/img\/banners\/marketing-digital-336x280.gif 1x, https:\/\/blogs.imf-formacion.com\/blog\/img\/banners\/marketing-digital-336x280@2x.gif 2x\"\r\nsrc=\"https:\/\/blogs.imf-formacion.com\/blog\/img\/banners\/marketing-digital-336x280.gif\"  alt=\"M\u00e1ster en Marketing y Comunicaci\u00f3n Digital\">\r\n<\/a><\/div>\n<p><strong>Definici\u00f3n&#8230;<\/strong><\/p>\n<p>Un hashtag, <strong>Hash<\/strong> (almohadilla o numeral) y <strong>Tag<\/strong> (etiqueta), es una cadena de caracteres formada por una o varias palabras concatenadas y precedidas por una almohadilla (#). Por lo tanto se puede decir que es una <strong>etiqueta<\/strong> de metadatos precedida de un car\u00e1cter especial con el fin de que tanto el sistema como el usuario la identifiquen de forma r\u00e1pida.<\/p>\n<p><strong>Desde cuando&#8230;<\/strong><\/p>\n<p>Muchos de nosotros podemos llegar a pensar que los <strong>Hashtags<\/strong> aparecen desde el nacimiento de la Red Social<strong> Twitter<\/strong>, pero esto no es as\u00ed, ya exist\u00edan en servicios como los canales <strong>IRC<\/strong> o <strong>Jaiku<\/strong>, pero realmente fue cuando <strong>Chriss Messina<\/strong>, un residente de San Diego (California) y trabajador de <strong>Google<\/strong>, decidi\u00f3 en 2007 implantar una soluci\u00f3n para relacionar los mensajes de los usuarios de Twitter.<\/p><div class=\"blogs-contenido_3\" id=\"blogs-1985343413\"><!------------------------   M\u00e1ster Oficial en Direcci\u00f3n de Comercial y Marketing-336x280   ------------------------>\r\n<script type=\"text\/javascript\">\r\nvar bannersnack_embed = {\"hash\":\"bztk0c17y\",\"width\":336,\"height\":280,\"t\":1594306553,\"userId\":38949682,\"type\":\"html5\"};\r\n<\/script>\r\n<script type=\"text\/javascript\" src=\"\/\/cdn.bannersnack.com\/iframe\/embed.js\"><\/script><\/div>\n<p><a href=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/historia-de-un-simbolo-hashtag\/hashtag01\/\" rel=\"attachment wp-att-672\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-672\" alt=\"hashtag01\" src=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2013\/06\/hashtag01-300x300.png\" width=\"300\" height=\"300\" srcset=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2013\/06\/hashtag01-300x300.png 300w, https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2013\/06\/hashtag01-150x150.png 150w, https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2013\/06\/hashtag01-200x200.png 200w, https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2013\/06\/hashtag01-80x80.png 80w, https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2013\/06\/hashtag01.png 512w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p><strong>Primer usuario de Twitter en utilizarlo&#8230;<\/strong><\/p>\n<p>El honor de haber sido la primera persona en utilizar hastahg en Twitter se le atribuye a <strong>Nate Ritter<\/strong>,&nbsp;qui\u00e9n incluy\u00f3&nbsp;<strong><em>#sandiegofire<\/em><\/strong>&nbsp;en sus mensajes sobre los&nbsp;<a href=\"http:\/\/es.wikipedia.org\/wiki\/Incendios_forestales_en_California_de_octubre_de_2007\">Incendios forestales en California de 2007.<\/a><\/p>\n<p>El uso de # en Twitter se hizo frecuente a nivel mundial. Desde el 1 de julio de 2009, la red social a\u00f1ade un <strong>hiperv\u00ednculo<\/strong> autom\u00e1ticamente a todos los hashtag con la b\u00fasqueda de estos en el sistema. Su uso se acentu\u00f3 en 2010 con la introducci\u00f3n de los <strong>\u00abtrending topics\u00bb<\/strong> en su p\u00e1gina principal.<\/p>\n<p><strong>Uso&#8230;<\/strong><\/p>\n<p>Podemos decir que un hashtag representa un tema, pero dependiendo del servicio <strong>web<\/strong> los hashtag indican cosas diferentes.<\/p>\n<p>Los&nbsp;hashtags&nbsp;no distinguen <strong>may\u00fasculas y min\u00fasculas<\/strong>, en ocasiones se utiliza el llamado <strong>CamelCase<\/strong> (uso de may\u00fasculas en una posici\u00f3n distinta de la inicial) para mejorar la legibilidad.<\/p>\n<p>Como dec\u00edamos antes, muchas personas piensan que el uso de los hashtag es \u00fanicamente en Twitter o fue creado por esta red social, no es as\u00ed, actualmente podemos utilizar este s\u00edmbolo (#) en sitios web como <strong>Youtube, Facebook, Google+<\/strong>, entre otros.<\/p>\n<p><strong>Hashtag con historia&#8230;<\/strong><\/p><div class=\"blogs-contenido_2\" id=\"blogs-4091954891\"><a href=\"https:\/\/www.imf-formacion.com\/comunicacion\/masterclass-marca-personal-juanmaromero\/\/\" target=\"_blank\">\r\n\t<img decoding=\"async\" src=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/wp-content\/uploads\/2020\/07\/guia-para-mejorar-tu-marca-personal.gif\"  alt=\"Gu\u00eda para mejorar tu marca personal\">\r\n<\/a><\/div>\n<ul>\n<li><strong>#Obama<\/strong>&nbsp;\u2013 En noviembre de 2008, Barack Obama fue elegido presidente de EE.UU. Obama utiliza Twitter para recaudar fondos para su campa\u00f1a. Su estrategia de comunicaci\u00f3n sirve como un ejemplo para muchos pol\u00edticos y al mismo tiempo para estudiosos del Marketing, &nbsp;revolucion\u00f3 con su manejo el uso de las redes sociales.<\/li>\n<\/ul>\n<ul>\n<li><strong>#Swineflu<\/strong>&nbsp;\u2013 La gripe porcina surgi\u00f3 a principios de 2009, causando miedo y terror a nivel mundial. Una nueva enfermedad que cobr\u00f3 muchas v\u00edctimas en varios pa\u00edses. Las noticias generaron p\u00e1nico entre la poblaci\u00f3n llevando este hashtag a posicionarse entre los Trending Topics hist\u00f3ricos.<\/li>\n<\/ul>\n<ul>\n<li><strong>#RipMichaeljackson<\/strong>&nbsp;\u2013 La muerte de Michael Jackson en junio de 2009 tom\u00f3 al mundo por sorpresa. El hashtag se mantuvo durante semanas entre los m\u00e1s hablado.<\/li>\n<\/ul>\n<ul>\n<li><strong>#IranElection<\/strong>&nbsp;\u2013 Invade el Trending Topic en junio de 2009 en apoyo al pueblo iran\u00ed, que sali\u00f3 a las calles para protestar contra los resultados de las elecciones.<\/li>\n<\/ul>\n<ul>\n<li><strong>#HaitiEarthquake<\/strong>&nbsp;\u2013 Un fuerte terremoto que sacudi\u00f3 a Hait\u00ed en enero de 2010 ocup\u00f3 la primera posici\u00f3n del TT alrededor de un mes.<\/li>\n<\/ul>\n<ul>\n<li><strong>#Egipto<\/strong>&nbsp;\u2013 En febrero de 2010, la poblaci\u00f3n de Egipto se uni\u00f3 a Twitter y Facebook para organizar protestas contra el r\u00e9gimen de Hosni Mubarak; las protestas fueron tan fuertes que el pa\u00eds cort\u00f3 la red Internet.<\/li>\n<\/ul>\n<ul>\n<li><strong>#PrayForJapan<\/strong>&nbsp;\u2013 Hashtag utilizado para recopilar informaci\u00f3n sobre el temblor de 8.9 grados en la escala de Richter y Tsunamis generados, que causaron una tragedia en Jap\u00f3n en 2011.<\/li>\n<\/ul>\n<p>Despu\u00e9s de haber le\u00eddo este post del <strong>Blog de Marketing de IMF Smart Education<\/strong>, nos sabr\u00edas decir qu\u00e9 <strong>#Hashtag<\/strong> publicar\u00edas respecto a nuestra <strong>Oferta Formativa<\/strong>.<\/p>\n<p>Twitter #IMF: &nbsp;<a href=\"https:\/\/twitter.com\/IMFFORMACION\">https:\/\/twitter.com\/IMFFORMACION<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<input type=\"hidden\" value=\"\" data-essbisPostContainer=\"\" data-essbisPostUrl=\"https:\/\/blogs.imf-formacion.com\/blog\/marketing\/historia-de-un-simbolo-hashtag\/\" data-essbisPostTitle=\"Historia de un s\u00edmbolo \u00ab#Hashtag\u00bb\" data-essbisHoverContainer=\"\">","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"kt_blocks_editor_width":"","footnotes":""},"categories":[1],"tags":[24,59,34,106,25],"class_list":["post-661","post","type-post","status-publish","format-standard","hentry","category-sin-categoria","tag-facebook","tag-google","tag-hashtag","tag-trending-topic","tag-twitter"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.4 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Historia de un s\u00edmbolo &quot;#Hashtag&quot; | IMF Smart Education |<\/title>\n<meta name=\"description\" content=\"Hashtag: Recientemente hemos conocido que la Red Social de Mark Zuckerberg (Facebook), ha a\u00f1adido el uso de los Hashtag | Blog de IMF\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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